E-commerce Revamp in Wordpress.
Branding / Art Direction
Michele Lopriore creates boutique hand-craft luxury shoes and accessories. Their pieces, all made in Italy, are investments artisanal made with luxurious leathers and fabrics to make you feel elegant but also comfortable from day-to-night. Their mission is to become part of your legacy with items that are part of your wardrobe for a lifetime.
Michele Lopriore launched its first retail pop-up experience in Miami in 2018. Then it was on to Manhattan a year later, popping up in New York City's World Trade Center Mall, Chicago, and New Jersey. Their mission is to build an online presence as well as their nine stores. The family-run business, founded 32 years ago by Michele Lopriore, opened its first store, in Piazza Cadorna, Milan in 1986.
Gig Miami was selected by Michele Lopriore to revamp its online presence in the US market. They had a WordPress not functioning well. So Gig Miami Revamp the design of their site with customized UIX. Using the same platform we improved the performance of the site in a 35% Percent, Speed, SEO optimization, and multiple bugs. We implement new features and we make it responsive easy to navigate in desktop and mobile.
Tying in with Michele's Lopriore social media presence, Gig Miami created new brand guidelines for their social media channels and participated in E-commerce & Social media photoshoots ensuring the best quality content.